POLAND, Ohio (June 11, 2025) — Buckeye Dealership Consulting has officially rebranded as Buckeye Risk Services, signaling the company’s evolution from a consulting firm to a full-spectrum organization specializing in risk assessment coupled with customized solutions.

The rebrand unifies Buckeye’s expanding portfolio of services, internal teams, and acquired entities under a single identity. It follows the company’s 2023 acquisition of Berkshire Risk Services, a longtime partner and respected provider of insurance tracking and Collateral Protection Insurance (CPI) solutions for Buy Here-Pay Here (BHPH) dealers and other automotive, trucking and equipment financiers.

“This new name better reflects who we are and where we’re headed,” said Rob Fox, CEO of Buckeye Risk Services. “We’ve outgrown the consulting label. Today, we’re helping clients across automotive, fleet, and financial markets account for risk, grow revenue, and build long-term wealth.”

Buckeye’s transformation has been underway for several years. In 2020, it acquired Truck Master Warranty, expanding its offerings into commercial vehicle service contracts tailored for independent truck dealerships and fleet operators—a niche often underserved by national providers. 

That momentum continued that same year with the acquisition of SAS (Specialty Administrative Services), a third-party administrator with deep experience in claims management, compliance, and warranty processing. These moves enabled Buckeye to integrate key F&I and reinsurance operations vertically, enhancing both service delivery and profitability for clients.

“These strategic acquisitions strengthened our ability to support clients with turnkey F&I programs and customizable reinsurance models,” Fox added. “It’s about meeting our customers where they are and guiding them forward, with the legal, operational, and financial support to scale effectively.” 

Founded as a reinsurance consultancy for independent automobile dealers, Buckeye now supports both franchise and independent dealers, subprime lenders, and fleet-focused businesses. 

Senior leadership and key staffing additions over the past 18 months have further accelerated the company’s growth Its team includes insurance professionals, attorneys, and CPAs focused on helping clients maximize compliance, profitability, and long-term growth. 

Despite broadening its reach, Fox said Buckeye remains deeply committed to the BHPH segment. 

“That market built us. It’s still our golden goose. Everything we develop—from CPI to warranty products to digital tools—is designed with BHPH in mind, even as it unlocks opportunities across other verticals.” 

Buckeye Risk Services is also investing in infrastructure, automation, and digital transformation to improve client service and scalability. The company is positioning itself for additional expansion through potential acquisitions and strategic partnerships in the coming year. 

“While the name has changed, our mission hasn’t,” said Fox. “We’re here to help our clients win— with better tools, better support, and a brand that reflects the strength of everything we’ve built.” 

Media Contact:

Shaun Petersen

Chief Legal Officer

Buckeye Risk Services

spetersen@buckeyerisk.com

330-726-9030 x 214