Sales & Marketing

This track will dive deep into innovative strategies for boosting your dealership's sales while maximizing the power of digital and traditional marketing. Learn how to attract and convert more leads, build stronger customer relationships, and create impactful campaigns that drive results. You’ll walk away with actionable insights that can immediately increase your dealership’s visibility and sales.

Underwriting & Collections

Focused on improving the financial backbone of your business, this track will cover everything from effective underwriting techniques to mastering collections. You'll discover how to balance risk and reward while keeping your collections process smooth and respectful. Learn the industry’s best practices to minimize losses and maximize customer retention.

Inventory Service & Recon

Keeping your inventory in top condition is key to increasing sales and customer satisfaction. This track will guide you through the ins and outs of servicing, reconditioning, and managing inventory effectively. From cost-saving tips to boosting vehicle value, you'll gain hands-on techniques to optimize your lot and keep it running efficiently.

Human & Financial Mgmt.

Managing your team and finances is crucial to your dealership's long-term success. In this track, you'll learn how to lead and motivate your staff, manage payroll, and ensure your financials are in order. Expect to leave with a better understanding of how to streamline operations, retain top talent, and sustain profitability.

Mgmt. Development

Good managers build great dealerships. This track is designed to sharpen the leadership skills of your managers, teaching them how to inspire their teams, solve problems on the fly, and handle the day-to-day challenges of running a successful dealership. It’s all about empowering your managers to drive performance and profitability.

Spanish Speaking Tracks

For Spanish-speaking dealers and managers, this track provides a fully immersive learning experience in your native language. From sales strategies to financial management, you'll receive all the same insights as the other tracks but tailored specifically for the Hispanic market. Learn how to better serve your community while growing your dealership.

Compliance Unleashed

Ignite Consulting Partners created this event to provide attendees with a depth of understanding of the legal and compliance complexities of the industry in which they operate and to demonstrate how they can better protect their business. Now entering our 7th year, sales, collections, advertising, regulatory challenges, lawsuit risk and other topics are all explored with the goal of empowering attendees to make impactful decisions for their business.

Garage (Hands-On)

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General Session

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